Epicentr Ceramic Corporation plans to increase share of product exports to 30% in 2025

Epicentr Ceramic Corporation plans to increase the share of product exports to 30% in 2025, said director of Epicentr Ceramic Corporation Volodymyr Syrov in an interview with the Interfax-Ukraine agency.
"The company is actively working to strengthen its positions in the international market. In 2024, we managed to increase exports more than twice, and this gives us confidence in our expansion plans. By 2021, we exported more than 50% of products. Due to the war, this indicator fell, but our goal is to reach a share of 27-30% in 2025, and in the short term to restore exports to pre-war indicators," Syrov said.
Epicentr Ceramic Corporation is the only Ukrainian ceramic tile manufacturer that presented its own stand at Cevisama 2025 in Valencia. According to Syrov, participation in the exhibition is the first step in this direction.
Currently, Epicentr Ceramic Corporation supplies products to 16 countries, including Poland, Romania, Moldova, which account for the largest share of all exports. The company also exports to Belgium, Hungary, the Czech Republic, Germany, Lithuania, Slovakia, Austria, Estonia, Qatar and Georgia, and during the war, France and Luxembourg were added to the export portfolio.
"Our priority is to expand into highly developed markets - Germany, France, Great Britain, the USA, the UAE and Saudi Arabia. There is demand for products with high added value there, and we have every opportunity to compete in these markets," Syrov said.
The Epicentr Ceramic Corporation plant produces over 360 types of tiles in total, which allows it to satisfy different consumer tastes.
The most popular formats remain 600×600 mm and 1,200×600 mm, the share of which in market consumption is over 45%, but the company relies on technological coatings: Super Mat - an ultra-matte surface with high anti-slip properties for commercial spaces; Soft Mat - a satin texture with high wear resistance, which perfectly conveys the depth of color and texture of stone, marble and onyx.
"The highest interest among international customers is caused by large-format tiles 1,200×1,200 mm, manufactured using Continua technology. Even among leading European manufacturers, this technology is rare. Demand is also growing for thickened tiles 20 mm, which are used to decorate terraces, garden areas, house areas and pedestrian paths. European countries prefer non-standard textures - wood, stone, and mixes. Our updated line contains exactly such designs. We are adding new tile collections with premium Satin and Full Lappato coatings," Syrov said.
With the participation of CFI, Agence française de développement médias, as part of the Hub Bucharest Project with the support of the French Ministry of Foreign Affairs