The project of training for journalists starts in Ukraine on the model of German school

Independent Association of Broadcasters (IAB) in cooperation with Deutsche Welle Academy runs a training project for journalists and media managers - Ukrainian Media E-School. The purpose of this program is to improve the skills of personnel in the media, who would like to obtain a quality long-term training and gain practical experience. 20 February 2015, training in journalism will start, and in August, the course for media managers begins. Deutsche Welle Academy has developed the concept of the school. Experts of the Academy have formed the curriculum. Accordingly, Ukrainian Media E-School will be built on the model of German school and will act according to the principle of blended learning. 15-20% of time will be classroom learning, and 80% of it - remote. The training program includes four modules, a two-day seminar will be conducted before each of them, after it during seven weeks the participants of the program will have an intensive course with practical tasks, online-lectures, webinars, tests. The training requires payment; upon completion of the course the participants will receive a certificate. The journalism course will last five months. Both Ukrainian and international experts will be involved in teaching. The course for journalists will have two full-time trainers from Ukraine, who will lead core courses and coordinate the training process, and experts on specific topics. Among special courses - "Journalistic investigation" will be read by the Head of Investigation Department of Kyiv editorial office of the TVchannel ZiK, a special correspondent and presenter of the project "Our money" Denys Bigus. In addition, different experts in the sphere of media, including foreign ones, will be invited to guest lectures. "As a leading organization on the development of media, we are fighting for the freedom of speech and information around the world. Therefore, the development of innovative postgraduate education for journalists and media managers in Ukraine is a particularly important direction for us. In hard times, through which Ukraine, unfortunately, is now going, media should care that people receive independent and objective information. We have already witnessed courageous and critical journalism in Ukraine. And I very much hope that Ukrainian Media E-School will pass, in the first place, to regional media new knowledge and competence, and will help them to even more take into account interests and needs of people in their work", - Matis Wincler, the Head of Asia and Europe Department of DW Akademie, shares his expectations. Member of the Supervisory Board of the project, the Head of " COOL Production" Oksana Panasivska believes that Media E-School will not only enable participants to gain new practical skills, but will also be able to highlight new approaches to the standards in journalism during innovative changes. "With every year everything changes, new approaches and innovative technologies appear. The same happens with journalistic standards.In Ukraine they were formed after independence with the help of the Western experience and media. And for a very long time everyone studied on these standards. However, everything changes so rapidly, 5-6 new approaches arise annually in journalistic techniques, givings, formats etc. Therefore, TV channels began to open their training centers, but they were exclusively practical schools. And at this time less attention was paid to the standards, because they were perceived as a well-established axiom, which did not require changes, - Oksana Panasivska claimed, - The peculiarity of Media E-School is in that it will not only offer innovative training for the participants (active remote course, masters of their profession), but will also crystallize new approaches to the professional standards".