Inna Sirchenko

Deputy General Director for Business Development and Marketing at Ascania FMCG

Education: Volodymyr Dahl East Ukrainian National University (linguistics, journalism, sociology); KROK University of Economics and Law — Master's in Administrative Management.

Has over 15 years of experience in marketing and brand development. For seven years, led marketing at Ascania FMCG, managed a team of over 50 professionals, and was responsible for strategy, brand development, budgeting, analytics, and advertising campaign effectiveness. Worked with a portfolio of international and local brands, including Lavazza, Tchibo, Davidoff, Dilmah, Kotányi, Rio Mare, Mr.Corn, Okki, Yarylo, Gardenz, Wilkinson, and Omino Bianco.