17:28 12.10.2018

Companies have an obligation to continually research and innovate their products in the interest of public health – study

3 min read

93% of Ukrainian respondents to the survey by IPSOS believe that Companies have an obligation to continually research and innovate their products in the interest of public health. Innovation and technology should play in resolving global health problems.

Smoking is ranked as an important public health issue along with obesity, alcoholism and opioid use in terms of importance. 93% of Ukrainian respondents agree that consumer goods companies have an obligation to continually research and innovate their products in the interest of public health, the survey results reveal.

According to the survey, a mere 4% of Ukrainian respondents think that they have adequate access to the information about innovations and the latest technological developments.

“With any other global problem, from the environment to obesity, everyone works together to deliver better alternatives, inform people about them and incentivize them to change behavior. Why should this commonsense approach not apply to tobacco?” – Dr. Moira Gilchrist, Vice President of Scientific and Public Communications at Philip Morris International, said. 77 percent of adults agree that governments should do all they can to encourage men and women who would otherwise keep smoking cigarettes to completely switch to better alternatives. In Ukraine an even larger number of respondents agree – 82%.

Glichrist highlighted the interest of the respondents to have free access to the information regarding better alternatives to smoking conventional combustible cigarettes.

Countries now have the opportunity to implement local regulations that embrace science and technology. Progressive polices can effectively protect overall population health, while still working in the best interests of men and women who smoke. “We simply cannot keep smokers in the dark about this information», - Glichrist concluded.

As reported earlier, 8th Session of the Conference of the Parties to the Framework Convention on Tobacco Control took part in Geneva in early October. The results of the Survey conducted by Ipsos Hong Kong Limited were then made public. The survey was conducted in September 2018, with a margin of error of 0,6% at the 95% confidence interval.

Philip Morris International came to the Ukrainian market in 1994.

Total investment to the modernization of the Kharkiv tobacco factory and construction of the contemporary production and logistics complex in Dokuchaevske (Kharkiv region) is US$ 348 million.

40% of the manufactured products are exported to Albania, Bahrein, Armenia, Georgia, Qatar, Kuwait, Moldova, UAE, Saudi Arabia and Japan. Filters are exported to other factories of PMI in the Middle East and Europe. Cut filler is exported to Egypt.

Shipments in the internal market of Ukraine totaled 19.4 billion units.

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