Roshen plans to enter UK confectionery market worth over GBP 5 bln

Roshen, a Kyiv-based confectionery company, is preparing to expand into the UK market, estimating its potential at over GBP 5 billion, Dmytro Sichkar, the corporation’s commercial director for Western Europe and the UK, reported on LinkedIn.

"The UK confectionery market is worth over GBP 5 billion. It is competitive, but rewards brands that bring genuine quality, European heritage and a story worth telling," he said.

According to Sichkar, the corporation, which is among the 17 largest confectionery manufacturers in the world and is already present in more than 15 European markets, is ready to develop a large-scale network in the United Kingdom. The product portfolio for the British market will include chocolate, caramel, biscuits, and gift sets. Negotiations are currently underway with British retailers, wholesalers, and distributors to expand their product ranges with the Ukrainian brand.

Roshen Corporation ranked 27th among the world’s largest confectionery manufacturers by 2025. It includes confectionery factories in Kyiv, Kremenchuk, and two Vinnytsia, as well as a dairy plant in Vinnytsia, the Boryspil Biscuit Complex (Kyiv region), the Klaipeda Confectionery Factory (Lithuania), and the Bonbonetti Choco Factory (Hungary). Production at the Lipetsk factory (Russia) ceased on April 1, 2017.

The corporation produces approximately 320 types of confectionery products. Total production volume is approximately 300,000 tonnes per year.

The Roshen chain of branded stores in Ukraine comprises approximately 70 stores in various regions. The first opened in Kyiv in 2009.

The ultimate beneficiary of the enterprise is Oleksiy Poroshenko, the son of the fifth president of Ukraine (2014-2019), currently an MP and leader of the European Solidarity party, Petro Poroshenko.